Commercial Sound and Video Systems
No one likes waiting, especially at a doctor’s office. The anxious feeling of yearning to hear your name get called mixed with impatience is a feeling that many can relate to. Whether facing jitters or just boredom, a visual distraction while you wait can do wonders.
Integrating digital signage for your healthcare waiting room can not only help put patient’s minds at ease, but it is also a great tool for providing information about the facility. These virtual canvases can be changed instantly. Digital signage uses digital displays, such as LED screens, LCD monitors, or projectors, to convey information, advertisements, or other content to an audience. These displays are often used in public spaces like retail spaces, municipal facilities, and corporate environments, as well as in healthcare and hospitality settings.
The creative content on digital signage can be static images, video, or other interactive elements. It can be managed and updated remotely through digital signage software, allowing for real-time changes and content scheduling. This flexibility enables businesses and organizations to tailor messages to specific audiences, which keeps content fresh and engaging. Here are five digital signage ideas for your healthcare waiting room.
Display “Welcome” content on your monitors to create a warm and inviting atmosphere. Your content can range from weather and traffic real-time updates to the facility’s operational hours. Motivational quotes can also be a fun, attention-grabbing piece of content for all ages.
Many healthcare facilities seem like a maze of different buildings and levels that look identical. Displaying simple directions such as room numbers or where the nearest bathroom is located can be a relief for new guests.
Displaying “Meet the Team” content can help make guests and patients feel at ease. It is a great way to build trust between the patient and the doctor. Not only does this content pique guest’s interests, but it simultaneously boosts employee morale. Employee recognition content contributes to a positive work environment.
A content management system (CMS) for digital signage is software designed to manage and control digital signage content across various displays. Essentially, it’s a tool that lets you create, schedule, and distribute digital content (like videos, images, and text) to screens in a streamlined and efficient manner. This allows you to instantly provide emergency notifications on multiple monitors at once.
Placing the perceived wait time for patients can create a less stressful environment in the lobby. Seeing an estimated wait time can help patients feel more at ease. Transparent wait times contribute to a more positive experience by setting realistic expectations. Patients can plan their time better and are less likely to feel frustrated or confused.
With whatever content you decide to publish in your healthcare waiting room, remember to keep it engaging! Switching up the media from short videos, photos, and interactive QR codes to text can keep the content fresh and intriguing. If your slides are more informational, keeping the text short and sweet is key. No one wants to read essays on a screen.
Keep in mind that the average attention span is only 8 seconds. As for photos, using stock images or high-quality graphics can make a huge difference. High-quality images convey a sense of professionalism and credibility. When potential patients or partners see well-presented images of a facility, it reinforces the idea that the organization values quality and has high standards.
CSAV Systems is your go-to integrator, consultant, and engineer. For nearly twenty years, we have provided reliable, user-friendly, quality AV systems for a wide range of markets and facilities. With a customer-oriented approach, our team prides itself on building real partnerships. In doing so, our team provides a three-year warranty and various service agreements for our clients because we believe in “Serving with Solutions.”
We offer custom design solutions, strategic AV integration, service, and continued support to various markets ranging from large corporate headquarters to retail spaces around NJ, NY, PA, and other states. Call us at 732-577-0077 or click here to get started on a free on-site consultation.
